Compete with Large Businesses
You have plenty to offer that large companies aren’t ready to provide, and you distinguish yourself by using a few helpful strategies.
Begin with these steps:
- Pursue your niche. Big companies try to do everything, you should do the opposite. Think about what your ideal customer needs and focus your services to fill those needs, and you will land more work from clients.
- Get personal. As a freelancer, you can directly address your clients’ needs from the beginning of the project to establish long-term trust and loyalty.
- Show flexibly. Most clients choose to hire freelancers because they are fixable expert professionals. Tailor your service scope and price based on each project.
- Build a reliable network. Word of mouth recommendation is the strongest ad tool for freelancers and small businesses. Get to know other professionals in your field, and collaborate with experts to learn and show what you have to offer.
